With its pricing packages, it’s obvious that Sprout Social is targeting larger enterprises with cash to spare. But with that heftier price tag also comes a cleaner, more user-friendly design that doesn’t detract from the wealth of features offered. Comprehensive analytics reports, superb publishing tools, one of the most powerful built-in social media image editors on the market, and even a social CRM: this complete package makes publishing and management a breeze. There is one disadvantage, though: their listening and influencer identification tools are lagging behind the competition.